Do you think it's a good idea or a bad one? I was reading this article and it's amazing how many big names are using this medium. The likes of Harley Davidson, GM, State Farm, Dell, JetBlue, Home Depot, Borders and Ford are there. Next time you need customer service, it might be faster to try their Twitter option if they have one than getting a support ticket or calling.
Twitter Customer Service - the Ultimate List of Stores on Twitter



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