Many of the pages on this site display text ads from Google's AdWords program. To display these ads, a site must join Google's AdSense program. Joining is free, but not all sites are eligible to join. Once you're accepted, however, it's very simple to place the ads on your pages and to start generating revenue for your site. AdSense will serve ads that are generally very relevant to the content of a particular page. Here are some tips based on my experiences so far with the AdSense program.
Tip #1: Don't put ads on empty pages.
If you don't have any content, then, Google will have to guess as what your page is about. It may guess wrong, and so the ads that it displays may not be relevant. You'll have to wait until Google re-crawls the site for the ads to correct themselves.
Tip #2: Avoid non-English characters on English pages
On some pages the presence of the accented characters is enough to cause AdSense to display non-relevant ads in French. This happens whether the browser indicates a preference for French or not.
Tip #3: Check your keyword density
Although Google doesn't release exact details as to how they determine the ads to serve on a given page, they do tell us that it's the text content of the page that matters, not the meta tags. Before serving ads on a page, then, you might want to check its keyword density. A good, free tool for doing this is found here:
Keyword Density Analyzer
Tip #4: Don't be afraid to ask questions
Please feel free to email Google at adsense-tech@google.com if you have additional technical questions or concerns. For general program or account questions, please email adsense-support@google.com.




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