SERP changing for the site

[gavinlogan338]

Previously, when the number of online users was limited, the search engine result pages were very basic and limited to just the search results. However, as the number of online users increasing drastically, the content of SERP is also changing drastically. Now we get lot of advertisements related to what we are searching. It has become new tools for advertisements. All ranges of advertisements are displayed, right from the services to products. Order of search engine result page is based on content found of search item and most viewed related website. This has made every one life easy. Please share your views on this!

[seocorporation]

Are you talking about the PPC ads which are displayed besides the organic search results?

[jialing]

I would say SERP changing for the site it heavily influence buying habit.