Google Places is essentially a business directory within Google Maps. It is important that your business takes advantage of this. People doing searches for local businesses, will be presented with a map plotting businesses that are listed with Google Places. Every SEO (search engine optimization) plan should include optimization to address this. Here are a couple steps that will ensure you appear above your competitors. This is the first step you should take and it is important. Make sure you visit Google Places and claim your business. Your business may be showing up in search results already, but Google favors businesses that have been claimed because they assume the information provided is more up to date and reliable.



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