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Does your blurb do its job?

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The blurb is arguably the most important piece of PR for your book. It's the description on the back cover and if you're lucky someone will flip it over and read it. You have about a minute to persuade them to buy. How are you going to do that? Here's some tips.

http://www.cuckleburr.com/books-and-...tion-the-blurb

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