You may be a leader in your niche, you may have a beautiful website, you may be a promising service provider, but what is the use of all this if you go unnoticed among potential clients? In order to make your website visible on the web, link building is an important online marketing strategy. However, you should be careful about whom you link to. Linking to bad websites can hamper your online reputation. Here are some great link building practices that you can practice to get your website noticed among potential clients.

? Articles/ press releases: It is a good idea to earn links from press releases and articles. Articles can be submitted to reputed article submission websites like Ezine and ArticleBase. It is highly likely that people who read your articles click the links that you provide and visit your site. Press releases get you mapped on news specific searches and make your business popular as well.
? Blogging: Having a blog is the order of day. Every business website has a blog. By blogging, you can connect to your customers. Search engines generally index blogs faster than websites and that is an added advantage. You can also build links by commenting on other blogs.
? Social media profiles: Social media sites are very popular and there are thousands of them online. You can create your profiles in them and place your website links in the profiles. You get a link by spending a few minutes on profile creation.
? Directory submissions: submit your website to authoritative directories like DMOZ, Yahoo directory and best of the web. You can also submit links on local directories like yellow pages and get good links.

About the Author:
I work as a website designer in an Internet Marketing India company which provides many custom SEO services including custom website design, social media marketing and SEO Copywriting Services.